Diversity and inclusion in an organisation's online presence goes beyond visuals. Effective DEI practices require intentional thinking, research, understanding your team and audience, and assessing user experience accessibility. While most organisations have well-established diversity, equity, and inclusion strategies, online communications often unconsciously exclude underrepresented groups or individuals. This workshop offers a step-by-step guide to adopting an inclusive digital strategy.
What will participants learn?
Participants will learn how to develop an inclusive approach to online content, across platforms and channels, drawing on some of the most up to date thinking in this space. You will learn practical tips to ensure that your online presence feels authentic and accessible to people, clients and customers. This workshop is relevant to marketing and communications practitioners and any individuals who create workplace online content.
Deepen your understanding of the importance of putting diversity, equity, and inclusion in digital interactions.
Learn practical steps to reflect diversity and inclusion online.
Participants in the workshop will learn practical ways to foster an inclusive way of working in the context of hybrid working. They will:
What does it mean to have an inclusive and diverse online presence within an organisation?
Practices for inclusive visual content creation and selection.
Practices for inclusive written content creation and selection.
Enhancing accessibility of organisation's and personal online presence.
Diversity and inclusion's business benefits in numbers (statistics).
Inclusive Group will work with you to understand the context for your workshop. This involves a 20-minute discovery call where we explore:
The background and ‘cultural norms’ of this topic in your organisation
An overview of the participant group(s)
Scenarios or examples relevant to your organisation that we can use during the workshop
Anything else pertaining to the successful delivery of the workshop
Virtual delivery via Inclusive Group Zoom or your own platform
In-person delivery at your office or offsite venue (travel expenses will apply)
Suitable for up to 25 participants
Customisation of workshop content is available (design fee will apply)
Please contact us to discuss how this workshop will complement your current EDI activity
Talk to us about our additional learning tools, such as nudges, videos and podcasts, to deepen and extend your participants’ understanding and application of this topic.